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Ice Barrel Showcase: Revolutionizing Cold Therapy

Role

Solution Architect/Tech Lead

Focus

Technical Leadership Scalable Architecture Product/User Experience

Company

Ice Barrel

Location

USA

Industry

Wellness, Sports

Technology

Cloud, IoT

Intro

As a Solution Architect, I led the creation of a revolutionary cold therapy platform, combining a smart IoT-connected chiller with a user-friendly mobile app. Built entirely from scratch, the system empowers people to safely and effectively embrace cold therapy at home — backed by robust cloud infrastructure and real-time device control. Every decision was guided by a deeply product- and user-centric mindset, ensuring both scalability and delight.

Results

By providing technical leadership across backend, frontend, mobile, and hardware teams, I helped deliver:

  • Fast data querying with a hybrid architecture (Athena + Timestream)

  • Seamless remote diagnostics, log access, and firmware delivery

  • Fully automated factory testing and provisioning for mass production

  • A personalized app experience with guided coaching sessions and intelligent recommendations

  • Infrastructure designed for scale — powering hundreds of chillers and growing effortlessly

500+

Devices in field

40%

Factory testing time reduced by

99.9%

Post-launch system up time

⚙️ Key Challenges & Strategic Solutions

1. Cloud-First Architecture and Plug&Play Provisioning

Challenge:

Ensure full remote control of the device after initial provisioning — no local connectivity fallback.

Solutions:

Developed a provisioning mechanism via custom TCP that transitions devices to exclusive AWS IoT Core (MQTT + Shadow) communication. Created a custom ACK protocol over MQTT, guaranteeing bi-directional confirmation of commands and telemetry for reliability in low-latency environments.
Convinced teams to reduce components costs removing bluetooth, and organize provisioning over WiFi

2. High-Frequency Data Pipeline at Scale

Challenge:

Scaled real-time telemetry ingestion from hundreds of high-frequency devices, supporting both heavy writes and read-intensive operations.

Solutions:

Designed a hybrid storage architecture:

  • Dedicated Operational DB (Postgres) for core business logic, and separate DB for IoT data

  • AWS Timestream for current month’s real-time time-series IoT data

  • S3 + Athena + Parquet for historical analytics

  • Built a system to dynamically offload current data to Parquet in S3 Data Lake for unified querying via Athena, maintaining blazing-fast CSV exports with minimal DB load.

  • Result: 20x faster performance, drastically reduced costs, and true scalability comparing to dedicated Postgres for IoT.

3. Intelligent Scheduling Engine

Challenge:

Enable advanced scheduling of temperature sessions, timezone awareness, and optimization of cooling time

Solutions:

Developed a rich scheduling system with:

  • Recurring & one-time session creation

  • Timezone-aware rendering

  • User role-based visibility

  • Offloaded pre-cooling calculation logic to the device, allowing firmware to optimize when to turn on cooling based on session goals.

  • Cloud-to-device sync ensures schedule integrity and reliability with fallback mechanisms.

4. End-of-Line Factory Testing Automation

Challenge:

Automate production-level QA of devices before shipment.

Solutions:

Built a custom flow triggered on first connection to cloud:

  • Secure firmware upgrade via master keys

  • Continuous status and alarm monitoring

  • Auto-fail test if alarm or disconnect occurs

  • Automated data analyzer for both chiller and external sensors data

  • Results securely stored and used to validate production batches.

5.Building a Rich, Engaging User Experience

Challenge:

Automate production-level QA of devices before shipment.

Solutions:


  • Closely collaborated with the CPO, continuously refining and expanding ideas to create a more engaging, user-centric experience.

  • Designed a multi-faceted app experience including:

    • Personalized coaching sessions with audio guidance

    • Achievement system with dynamic badge creation and rewards

    • Community tab to discover and connect with other users

    • Discovery feed tailored to user behavior and onboarding quiz results

  • Built a flexible, RBAC-policy-based Admin Panel that empowers non-technical teams to manage app content, coaching sessions, achievements, notifications, user roles, and chiller diagnostics — all without developer involvement. The Admin Panel was designed for rapid iteration, operational scalability, and full control over both the app ecosystem and connected devices, serving as a critical internal tool for supporting the product’s growth and evolution.

🔒 Additional Key Features


  • Firmware OTA Updates: Robust device versioning with cloud-triggered updates.

  • Shared Models & CI/CD: Used Swagger specs across mobile/web/backend, integrated into release pipelines generating DTOs based on API autogenerated documentation.

  • Beta Launch & Coaching: Contributed to go-to-market strategy with closed beta and guided onboarding using audio content.

  • Alarms & Notification System: Debounce logic to avoid duplicate alarms; structured tabs (active, unread, read); Slack alerting for critical issues.

🧠 Product-Driven Technical Leadership


  • Acted as the Technical Lead across cross-functional teams, bridging firmware, cloud, and app development efforts into a cohesive platform.

  • Worked in tight collaboration with a visionary CPO, where constant feedback loops and shared product ownership helped transform ideas and concepts into scalable, user-centric engineering solutions.

  • Continuously prioritized developer experience, infrastructure optimization, and seamless end-user interaction, ensuring technical decisions always aligned with product and business goals.

Stack

Conclusion


Leading the development of this revolutionary cold therapy IoT platform was a direct reflection of my philosophy as a Solution Architect and Technical Leader — blending deep technical expertise with a strong product and user-first mindset. From architecting scalable cloud and IoT infrastructure to empowering seamless cloud-to-device communication, I built a foundation for a flexible and future-proof platform.

Through tight collaboration with a visionary CPO, we continuously challenged each other to refine ideas and prioritize end-user value. I ensured technical excellence across firmware, backend, frontend, and cloud systems, while enabling the business to move fast through robust internal tools and scalable architecture.

@2025, All Rights Reserved

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